Tools Center
Free tools for your local business
Diagnostics and calculators you can use right now, no sign-up. Each one gives you a concrete result and what to do with it.
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Buyer Persona Builder
Describe your business and get your ideal customer's profile: what they're looking for, what holds them back and how to talk to them.
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Mortgage Pre-Qualification Calculator
Income, debts, and home price. We'll tell you if you qualify for FHA, Conventional 97, or Conventional — and what to do if you don't yet.
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Google Ads Campaign Generator
Answer 6 questions and the AI builds your complete campaign: ads, keywords, negatives and budget. Ready to copy and paste into Google Ads.
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Coming soon
Google Business Profile Auditor
10 questions. A score out of 100 and the 3 actions that will move you most in Maps.
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Coming soon
Website ROI Calculator
What a well-built website can return: leads, customers and months to break even.
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Coming soon
Google Ads Budget Calculator
How much you need to invest based on your industry — and whether Ads is worth it or will lose you money.
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Coming soon
Digital Presence Evaluator
15 questions across 5 areas. Find your weakest link and what to do about it.
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Coming soon
Local Keyword Generator
The words your customer uses to look for you in your city.
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Coming soon
Google Business Profile Post Generator
Ready-to-publish posts for your profile using the 4-pillar method.
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Coming soon
Social Content Planner
A month of content organized, without starting from scratch every week.
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Coming soon
Local SEO Checklist
What Google needs to see on your site, in order of impact.
Coming soon
Rather go through it together?
The tools give you the diagnosis. In a free 20-minute audit we'll tell you where to start in your specific case.